If you’re looking to improve your marketing skills and want to learn how to use marketing more effectively this 1-day Introduction to Marketing course is for you.
It will give you practical skills and knowledge of different aspects of Marketing to take away and implement for your own organisation.
You will learn how to create your own marketing strategy, set objectives, build your brand and brand values, identify the best marketing channels, how to analyse your results and more.
During this 1-day Introduction to Marketing course, you will learn the theory behind marketing such as its role within business and marketing tools such as the 7 P’s of marketing, understanding your brand and brand vision and looking at different marketing channels.
You will also undertake practical exercises to apply this knowledge and techniques to your own organisation. As well as working to understand your market segments and setting achievable marketing goals, identifying which marketing channels would be suited to meet your goal and how to measure success.
You will be provided with detailed courses and have access to 3 months of online support for any follow-up questions you may have.
During this course, we will cover the following subjects
You will get full course notes and you will be given a comprehensive Marketing Strategy template.
This course is intended for people new to marketing or people with some responsibility for the marketing of their organisation but do not have any significant training or extensive expertise in this area.
Whether you are a company director, or have recently promoted into a marketing role, or are looking to move into a marketing career - this is the ideal course for you.
Our 5-star rated Introduction to Marketing training courses are practical courses with small class sizes, and a maximum of 6 delegates, allowing plenty of time to interact with the trainer and ask questions!
These are held as in-person classroom courses or as live, online courses (over Zoom). All courses run from 9:30 am to 4:30 pm, with plenty of breaks.
Scheduled Introduction to Marketing Courses
Our scheduled public Introduction to Marketing Courses are run in Manchester and Online. Dates for these can be found below.
Private / Bespoke Marketing Courses
Are you looking for in-house Marketing training for yourself or your team?
We run private one-to-one and group Marketing training at our training centres, at your premises or at a location to suit you, anywhere in the UK. These can also be held Online.
The content of our In-house Marketing courses can be tailored to your requirements or the needs of your team.
For more information see the Private Course tab further down the page for more information
Select from the tabs below to find out more:
Timings: Our online Introduction to Marketing public courses start at 9:30am and will finish around 4:30pm with plenty of breaks. Timings for private courses can be arranged to suit you.
Payment: Once booked an invoice will be sent which can be paid by Credit Card, PayPal, Bank Transfer or Cheque.
Our Online one-to-one and private group training in Marketing is available from £550 + VAT (6 hours).
Highly Interactive: You will see the trainer, their screen and be able to chat/ask questions.
Ongoing Support: After the course, you receive the course notes, certificate and 3 months online support.
Timings: The Introduction to Marketing course starts at 9:30am and will finish around 4:30pm with 45 mins for lunch
Payment: Once booked an invoice will be sent which can be paid by Credit Card, via Bank Transfer or Cheque
Lunch & Refreshments: A great lunch and plenty of tea/coffee & biscuits are provided on all public Marketing courses.
One-to-one and private group courses are available for Marketing from £590 + VAT (Full Day)
These courses are ideal if you cannot make one of the set course dates or if you already know the basics and want something more specific.
After the course, you receive the course notes, certificate and 3 months online support.
More Information can be found on the Private Course Enquiry Tab (above) or call us on 0161 226 6032 or contact us
One-to-one and private group Marketing courses are available from £590 + VAT (One Day)
Private online Introduction to Marketing courses are available from £550 + VAT (6 hours).
These courses are ideal if you cannot make one of the set course dates or if you want a different course outline/focus.
The training can be held online, at your premises anywhere throughout the UK, or held at our training centre in Manchester.
To enquire please complete the form below or call 0161 226 6032 to discuss your requirements.
To get a quote please complete the form below or call us.
All our Introduction to Marketing courses Manchester are run from 9.30am to 4.00pm at our head office:
Manchester Science Park
The closest public park is Cecil Street Car Park - 5 min walk
Manchester Oxford Road Train Station - 15 min walk
Manchester Piccadilly Train Station - 30 min walk
Please let us know in advance if you have any mobility issues and will need any assistance. Disabled parking is provided.
More Information about our Manchester training courses, along with a map, can be found on our Manchester Training Page
The Online Introduction to Marketing courses are run on Zoom.
You will be sent a link to join the training session the day before the course along with any course materials needed.
The courses run from 9:30 am to 4/4:30 pm.
Because we limit the number of delegates to a maximum of 6 on our public courses specific timings are flexible, but generally, the day will run as follows:
9.20 am | Sign in
9.30 am | Start - First session
11.00 am | 15 min break
11.15 am | Second session
12.30 pm | 30 min break
1.00 pm | Third session
2.15 pm | 15 min break
2.30 pm | Fourth session
3.50 pm | Finish & Q&A
4.30pm | End
Find out more about how our online courses work on the Online Courses Page