Probably the most useful course I have ever been on. I can't wait to put the new things I have learnt into practice.
Really useful hands on digital marketing training, which has made a big difference to our business.
This blogging course will teach you:
This course is designed for anyone who is looking to improve their blogging skills, whether they want to start their own blog, or improve an existing blog.
- Introduction to Blogging
- Getting going with your Blog
- Creating great blog titles
- Writing your blog
- Promoting your blog
Understanding what blogs are and a general introduction as to how they can work as a marketing and sales tool for you and your organisation.
This topic will cover define your objectives and what you can realistically expect from your blogging. (Including how to generate revenue form a blog)
It will then cover how you can create a productive blog calendar and how to find great sources of content for your blog posts.
In this section we will take an indepth look at writing great titles and develop great titles that encourage people to click on them.
This is a major topic of the course and covers how to actually write your blog, what format you should use and the power of images.
Learn how to optimise your blog posts to ensure they achieve the best ranking possible in Google and other search engines.
Once you have started your blog, it’s time to start letting people know about it. This topic covers some of the ways you can promote your blog and build your readership.
We will also looking at the benefits of blogging elsewhere. This section covers how to optimise your blog to get high rankings in search engines, how to promote your blog in Social Media, forums, content sharing websites and industry websites. It also covers email marketing of your blog..