Mailchimp Training Course

Duration : 1 DayCost: From £250
Venues : Manchester | Leeds | Liverpool | Online

Mailchimp Training Course

This is a one day training course that covers the essential knowledge and skills you need to create, run and monitor effective email campaigns with Mailchimp

Mailchimp Training Course

If you’re looking to start sending email marketing campaigns for your business using Mailchimp or have been using Mailchimp to send campaigns but want to learn more, then this course is for you.

It will give you practical skills and knowledge to take away and implement straight away into your own Mailchimp account and email marketing.

You will learn about general email marketing strategy through to using Mailchimp to create email campaigns and utilising Segments, Tags and groups.

Along the way we will show you plenty of hints, tips and shortcuts, to make using Mailchimp easier, quicker and more efficient.

Mailchimp for Beginners

This is a practical 1-day training course that covers all the essential skills you need to know in order to set up and use Mailchimp.

You will learn how to use segments, create email templates using the template builder, send email campaigns and how to read the results to identify opportunities for improvement for following campaigns.

This Mailchimp training will also cover general email strategy and guidelines to ensure that you have good foundations to build and send highly effective emails. If you would like a deeper understanding of email strategy take a look at our Email Marketing Course

What is covered on this Mailchimp Training?

Below is a summary of the topics covered on the 1-day Mailchimp course.

  • General Email Strategy
  • Managing your Audience
  • Making the most of segments, groups and tags
  • Using Sign Up forms
  • Using the template builder
  • Utilising Merge Tags
  • Setting up Email Campaigns
  • Looking at Reports

A full course outline can be found on the Course Outline tab below - or you can download a PDF here (Opens in a new tab)

Who is this Mailchimp course for?

Whether you are a complete beginner who has never opened Mailchimp or you have been using it in a limited capacity, this course is for you.

Pre-course Requirements

You do not need any prior knowledge of Mailchimp to attend this course.

It would be advantageous (but not required) to have access to a Mailchimp account you can use during the training.

Mailchimp Course Details

Our 5 star rated Mailchimp courses are practical courses with small class sizes, a maximum of 6 delegates, which allows for plenty of time to interact with the trainer and ask any questions!

These are held as in-person classroom courses or as live, online courses (over Zoom). All courses, run from 9:30 am to 4:30 pm, with plenty of breaks.

Scheduled Mailchimp Training Courses

Our scheduled public Mailchimp Courses are run in Manchester, Leeds and Online. Dates for these can be found below and details of the venues can be found under the Timing & Venue Info tab.

Private / Bespoke Mailchimp Training

We run private one to one and group Mailchimp Courses at our training centres, or at a location to suit you, anywhere in the UK. These can also be held Online.

See the Private Course tab further down the page for more information.

Why Choose M Training's Mailchimp Course?

  • Run by an experienced digital marketer with over 11 years experience in agencies
  • This course is limited to 6 places so you are guaranteed personal support throughout the course
  • From only £250 + VAT per delegate
  • Convenient location in central Manchester, Leeds, Liverpool and online
  • Course notes and support material
  • 3 months online support
  • Lunch and refreshments provided
  • Certificate of achievement
  • 5 Star Rated Courses in Google Reviews
  • 6 No more than 6 delegates
  • 5 star rated courses
  • Practice led learning
  • 3 month online support
  • Online Courses Available

Select from the tabs below to find out more:

Mailchimp Course Dates

Browse all public Mailchimp course dates below or use the filter to show only dates in specific locations

Filter by venue:
  • Course Dates
  • Venue
  • 28 May 2024
  • Manchester
  • View
  • 25 June 2024
  • Manchester
  • View
  • 28 June 2024
  • Online
  • View
  • 17 July 2024
  • Manchester
  • View
  • 19 July 2024
  • Online
  • View
  • 16 August 2024
  • Online
  • View
  • 23 August 2024
  • Manchester
  • View
  • 20 September 2024
  • Manchester
  • View
  • 25 September 2024
  • Manchester
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Private Course Enquiries

Online Mailchimp Courses

Timings: Our online Mailchimp public courses start at 9:30 am and will finish around 4:30 pm with plenty of breaks. Timings for private courses can be arranged to suit you.

Payment: Once booked an invoice will be sent which can be paid by Credit Card, PayPal, Bank Transfer or Cheque.


Our Online one-to-one and private group training in Mailchimp is available from £550 + VAT (6 hours).


Highly Interactive: You will see the trainer, their screen and be able to chat/ask questions.

Ongoing Support: After the course, you receive the course notes, certificate and 3 months online support.

Contact us if you want to book a private online Mailchimp course

Click here for information about how our online Courses work

Classroom Based Courses

Timings: The Mailchimp course starts at 9:30am and will finish around 4:30pm with 45 mins for lunch. Timings for private courses can be arranged to suit you.

Payment: Once booked an invoice will be sent which can be paid by Credit Card, Paypal, Bank Transfer or Cheque

Lunch & Refreshments: A great lunch and plenty of tea/coffee & biscuits are provided on all Mailchimp public courses.


One-to-one and private group courses are available for Mailchimp Training from £590 + VAT (Full Day)

These courses are ideal if you cannot make one of the set course dates or if you already know the basics and want something more specific.

After the course, you receive the course notes, certificate and 3 months online support.

More Information can be found on the Private Course Enquiry Tab (above) or call us on 0161 226 6032 or contact us

Mailchimp Private Courses

We are happy to run private Mailchimp training online, at your offices, at our Manchester office, or at a venue to suit you.

The course content can be adapted to suit your requirements. Our trainer will contact you to discuss what you are looking to achieve and the level of prior knowledge the delegates have.

Private Mailchimp courses are ideal if you have a number of people to train, or you want a different course outline, or simply can't make the dates of the publicly scheduled courses.

Private classroom-based courses are available from £590 + VAT 

Online one-to-one and group training is available from £550 for a full-day course (6 hours).

To get a quote please complete the form below or call us on 0161 226 6032

Private Mailchimp Course Enquiry

Mailchimp Course Outline

  • Email Strategy

    • Rules & Regulations Overview
    • Introduction to building effective emails
    • Scheduling
    • Content Creation
    • Subject Lines and From fields
    • Understanding Eye Flow and email structure
    • Conversion Rate Optimisation for emails
    • Tone and language
  • Audiences, Groups, Segments & Tags

    • Creating & Managing Audiences
    • Organising Audiences Data
    • Sign Up Forms
    • Groups, Segments & Tags
    • Audiences Settings
  • Templates

    • Content Manager
    • Template Styles
    • Template Builder / Editing Templates
    • Hyperlinks & Merge Tags (Incl personalisation)
    • HTML Templates
    • Preview & Testing
  • Campaigns

    • Campaign Types
    • Creating a Regular Campaign
    • A look at A/B Test Campaigns
    • A Look at Automation
    • A Look at Landing Pages
  • Reporting

    • Campaign Reports
    • MailChimp Account

Mailchimp Training in Manchester

Our Manchester Venue:

All our public Mailchimp courses in Manchester are run from 9.30am to 4.30pm at our head office:

Rutherford House

Manchester Science Park

Pencroft Way


M15 6SZ


Public Transport/Parking:

The closest public park is Cecil Street Car Park - 5 min walk

Manchester Oxford Road Train Station - 15 min walk

Manchester Piccadilly Train Station - 30 min walk



Please let us know in advance if you have any mobility issues and will need any assistance. Disabled parking is provided.

More Information about our Manchester training courses, along with a map, can be found on our Manchester Training Page

Mailchimp Courses in Liverpool

Our Liverpool Venue:

Our public Mailchimp courses in Liverpool are usually ran at 9.30am to 4.30pm at:

Liverpool Marriott Hotel City Centre
One Queen Square
L1 1RH

venue subject to change

Public Transport/Parking:

The closest public car park is Q-Park Queens Square, which is opposite the hotel.

The venue is also only a 5 minute walk from Liverpool Lime Street Station.

More Information about our Liverpool training courses, along with a map, can be found on our Liverpool Training page

Mailchimp Courses in Leeds

Our Leeds Venue:

Our public Mailchimp courses in Leeds are usually ran 9.30am to 4.30pm at:

West One,

100 Wellington Street,



(venue subject to change)


Public Transport /Parking:

There are a few public car parks close to the venue, the nearest is Wellington Street Multi-Story Car Park.

The venue is also only a 15 minute walk from Leeds Train Station.

More Information about our Leeds training courses, along with a map, can be found on our Leeds Training page

Mailchimp Courses Online

The Online Mailchimp courses are run on Zoom.

You will be sent a link to join the training session the day before the course along with any course materials needed.

The courses run from 9:30 am to 4/4:30 pm. 

Because we limit the number of delegates to a maximum of 6 on our public courses specific timings are flexible, but generally, the day will run as follows:

9.20 am | Sign in

9.30 am | Start - First session

11.00 am | 15 min break

11.15 am |  Second session

12.30 pm  | 30 min break

1.00 pm  | Third session

2.15 pm | 15 min break

2.30 pm | Fourth session

3.50 pm | Finish & Q&A

4.30pm | End

Find out more about how our online courses work on the Online Courses Page

Mailchimp Training Course Reviews

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