Mailchimp Training Course

Duration : 1 DayCost: From £190
Venues : Manchester | Leeds | Liverpool | Online

Mailchimp Corses

Mailchimp Training Course

This is a one day training course that covers the essential knowledge and skills you need to create, run and monitor effective email campaigns with Mailchimp

Mailchimp Training Course Introduction

Despite the prevalence of Spam emails, Email marketing is still one of the most effective of all the digital marketing techniques for many companies and organisations. 

However, designing and creating an engaging email campaign can be time consuming, difficult and may even require development work.

Mailchimp is a tool that offers a low cost solution for you to easily create email templates, set up campaigns and monitor their success.

It also has some more in-depth features for you to segment your clients, test email variations and analyse campaign results to allow you to optimise your email strategy. 

Mailchimp for Beginners

This is a practical 1 day training course delivered in Manchester, Leeds, Liverpool & Online and covers all the essentials skills you need to know in order to set up and manage lists within Mailchimp, run your first email campaign and reading the results.

The course will also cover general email strategy and guidelines to ensure you are sending highly effective emails.

Mailchimp Course Topics

  • General Email Strategy
  • Managing your Audience
  • Making the most of segments, groups and tags
  • Using Sign Up forms
  • Using the template builder
  • Utilising Merge Tags
  • Setting Up a Email Campaign
  • Looking at Reports

A full course outline can be found on the Course Outline tab below - or you can download a PDF here (Opens in a new tab)

Online Mailchimp Courses

Our 5-star rated Mailchimp Courses are available online as well as in Manchester, Leeds and Liverpool. Our online course options are:

One Day Public Mailchimp Courses: 6 hours live training sessions plus plenty of breaks: From £190 plus VAT

One Day Private Mailchimp Courses: 6 hours live training sessions plus plenty of breaks: From £350 plus VAT

Private Half Day Mailchimp Course: 3 hours live training sessions plus breaks. From £190 + VAT

Key benefits:

Highly Interactive: You will see the trainer, their screen and be able to chat/ask questions.

Save 30% Plus:  Our online private Website Optimisation courses cost 30% to 40% less.

Ongoing Support: After the course, you receive the course notes, certificate and 3 months online support.

For more information about how our online Courses work take a look at our Virtual Classroom Courses page

See the dates below for a public online course or contact us for one to one or private online courses.

Who is this Mailchimp course for?

This course is for people who are new to Mailchimp and/or email marketing.

No prior knowledge is required to attend this course.

Why Choose M Training's Mailchimp Course?

  • Run by an experienced digital marketer with over 9 years experience in agencies
  • This course is limited to 6 places so you are guaranteed personal support throughout the course
  • From only £265 + VAT per delegate
  • Convenient location in central Manchester, Leeds and Liverpool.
  • Course notes and support material
  • 3 months online support
  • Lunch and refreshments provided
  • Certificate of achievement
  • 5 Star Rated Courses in Google Reviews
  • 6 No more than 6 delegates
  • 5 star rated courses
  • Practice led learning
  • 3 month online support
  • Online Courses Available

Select from the tabs below to find out more:

Mailchimp Course Dates

Click on the location tabs to see the available dates for our public Mailchimp Course for each city or online.

  • Online

    £185 + VAT
    • 23 April 2020
    • 12 May 2020
    • 29 May 2020
    • 16 June 2020
  • Manchester

    £290 + VAT
    • 03 July 2020
    • 20 July 2020
    • 07 August 2020
    • 18 August 2020
    • 03 September 2020
    • 18 September 2020
    • 30 September 2020
    • 12 October 2020
    • 27 October 2020
    • 10 November 2020
    • 27 November 2020
    • 09 December 2020
  • Leeds

    £295 + VAT
    • 30 June 2020
    • 29 July 2020
    • 27 August 2020
    • 23 September 2020
    • 23 October 2020
    • 17 November 2020
    • 16 December 2020
  • Liverpool

    £295 + VAT
    • 29 June 2020
    • 06 August 2020
    • 04 September 2020
    • 05 October 2020
    • 04 November 2020
    • 01 December 2020

Private Mailchimp Courses

One-to-one and private group courses are available from £590 + VAT and can be run at your premises or ours

Online one-to-one and group training is available from £190 + VAT (three hours)

These courses are ideal if you cannot make one of the set course dates or if you want a different course outline/focus.

Please use the form on the next tab, email or call 0161 226 6032 to discuss your Mailchimp training requirements.

More Information

Timings: The Mailchimp training starts at 9:30am and finishes around 4:30pm with 45 mins for lunch

Payment: Once booked an invoice will be sent which can be paid by Credit Card, via Bank Transfer or Cheque

Mailchimp Private Courses

We are happy to run private Mailchimp training online, at your offices, at our Manchester office, or at a venue to suit you.

The course content can be adapted to suit your requirements. Our trainer will contact you to discuss what you are looking to achieve and the level of prior knowledge the delegates have.

Private Mailchimp courses are ideal if you have a number of people to train, or you want a different course outline; or simply can't make the dates of the public scheduled courses.

Private courses are available from £590 plus VAT 

Online one-to-one and group training is available from £190 + VAT (three hours) or £350 for a full day course (6 hours).

To get a quote please complete the form below or call us on 0161 226 6032

Private Mailchimp Course Enquiry

Mailchimp Course Outline

  • Email Strategy

    • Rules & Regulations Overview
    • Introduction to building effective emails
    • Scheduling
    • Content Creation
    • Subject Lines and From fields
    • Understanding Eye Flow and email structure
    • Conversion Rate Optimisation for emails
    • Tone and language
  • Audiences, Groups, Segments & Tags

    • Creating & Managing Audiences
    • Organising Audiences Data
    • Sign Up Forms
    • Groups, Segments & Tags
    • Audiences Settings
  • Templates

    • Content Manager
    • Template Styles
    • Template Builder / Editing Templates
    • Hyperlinks & Merge Tags (Incl personalisation)
    • HTML Templates
    • Preview & Testing
  • Campaigns

    • Campaign Types
    • Creating a Regular Campaign
    • A look at A/B Test Campaigns
    • A Look at Automation
    • A Look at Landing Pages
  • Reporting

    • Campaign Reports
    • MailChimp Account


Our Manchester Venue:

All our public Mailchimp courses in Manchester are run from 9.30am to 4.30pm at our head office:

M Training

Greenheys Business Centre

Manchester Science Park

Pencroft Way


M15 6JJ

Public Transport/Parking:

Free visitor parking is available at car park at the front of Greenheys building.

Manchester Oxford Road Train Station - 15 min walk

Manchester Piccadilly Train Station - 30 min walk


Please let us know in advance if you have any mobility issues and will need any assistance. Disabled parking is provided.

More Information about our Manchester training courses, along with a map, can be found on our Manchester Training Page


Our Liverpool Venue:

Our public Mailchimp courses in Liverpool are usually ran at 9.30am to 4.30pm at:

Liverpool Marriott Hotel City Centre
One Queen Square
L1 1RH

venue subject to change

Public Transport/Parking:

The closest public car park is Q-Park Queens Square, which is opposite the hotel.

The venue is also only a 5 minute walk from Liverpool Lime Street Station.

More Information about our Liverpool training courses, along with a map, can be found on our Liverpool Training page


Our Leeds Venue:

Our public Mailchimp courses in Leeds are usually ran 9.30am to 4.30pm at:

Leeds Marriott Hotel
4 Trevelyan Square,
Boar Lane

venue subject to change

Public Transport /Parking:

The closest public car park is Trinity Car Park (2 min walk). 

The venue is also only a 5 minute walk from Leeds Train Station.

More Information about our Leeds training courses, along with a map, can be found on our Leeds Training page


Because we only have 4 delegates on our online courses we can be flexible.

However, the standard timings for the Mailchimp online course are as follows

9.15am | Sign in - to check everyone is up ad running on the software – and show them the tools available

9.30am | Start - First session

11.00am | 15 min break

11.15am |  Second session

12.45am  | 45 min break

1.30pm  | Third session

3.00pm | 15 min break

3.15pm | Fourth session

4.30pm | Finish & Q&A

4.45pm | End

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Head Office: Unit 40, Greenheys, Manchester Science Park, Pencroft Way, Manchester, M15 6JJ
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