Mailchimp Training Course

Duration : 1 DayCost: From £220
Venues : Manchester | Leeds | Liverpool | Online

Mailchimp Corses

Mailchimp Training Course

This is a one day training course that covers the essential knowledge and skills you need to create, run and monitor effective email campaigns with Mailchimp

Mailchimp Training Course Introduction

Despite the prevalence of Spam emails, Email marketing is still one of the most effective of all the digital marketing techniques for many companies and organisations. 

However, designing and creating an engaging email campaign can be time consuming, difficult and may even require development work.

Mailchimp is a tool that offers a low cost solution for you to easily create email templates, set up campaigns and monitor their success.

It also has some more in-depth features for you to segment your clients, test email variations and analyse campaign results to allow you to optimise your email strategy. 

Mailchimp for Beginners

This is a practical 1 day training course delivered in Manchester, Leeds, Liverpool & Online and covers all the essentials skills you need to know in order to set up and manage lists within Mailchimp, run your first email campaign and reading the results.

The course will also cover general email strategy and guidelines to ensure you are sending highly effective emails.

Mailchimp Course Topics

  • General Email Strategy
  • Managing your Audience
  • Making the most of segments, groups and tags
  • Using Sign Up forms
  • Using the template builder
  • Utilising Merge Tags
  • Setting up Email Campaigns
  • Looking at Reports

A full course outline can be found on the Course Outline tab below - or you can download a PDF here (Opens in a new tab)

Who is this Mailchimp course for?

This course is for people who are new to Mailchimp and/or email marketing.

No prior knowledge is required to attend this course.

Classroom & Online Mailchimp Courses Available

Our 5-star rated Mailchimp Courses are available online as well as in Manchester, Leeds and Liverpool. 

See the dates below for a public course or contact us for one to one or private online courses.

Why Choose M Training's Mailchimp Course?

  • Run by an experienced digital marketer with over 9 years experience in agencies
  • This course is limited to 6 places so you are guaranteed personal support throughout the course
  • From only £265 + VAT per delegate
  • Convenient location in central Manchester, Leeds, Liverpool and online
  • Course notes and support material
  • 3 months online support
  • Lunch and refreshments provided
  • Certificate of achievement
  • 5 Star Rated Courses in Google Reviews
  • 6 No more than 6 delegates
  • 5 star rated courses
  • Practice led learning
  • 3 month online support
  • Online Courses Available

Select from the tabs below to find out more:

Mailchimp Course Dates

Browse all public Mailchimp course dates below or use the filter to show only dates in specific locations

Filter by venue:
  • Course Dates
  • Venue
  • 02 February 2022
  • Manchester
  • View
  • 16 February 2022
  • Online
  • View
  • 18 February 2022
  • Liverpool
  • View
  • 01 March 2022
  • Leeds
  • View
  • 04 March 2022
  • Manchester
  • View
  • 07 March 2022
  • Liverpool
  • View
  • 15 March 2022
  • Online
  • View
  • 25 March 2022
  • Leeds
  • View
  • 30 March 2022
  • Manchester
  • View
Private Course Enquiries

Online Mailchimp Courses

Timings: Our online Mailchimp public courses start at 9:30am and will finish around 4:30pm with plenty of breaks. Timings for private courses can be arranged to suit you.

Payment: Once booked an invoice will be sent which can be paid by Credit Card, via Bank Transfer or Cheque.


Our Online one-to-one and private group training in Mailchimp is available from £250 + VAT (three hours) or £450 + VAT (6 hours).


Highly Interactive: You will see the trainer, their screen and be able to chat/ask questions.

Ongoing Support: After the course, you receive the course notes, certificate and 3 months online support.

Contact us if you want to book a private online Mailchimp course

Click here for information about how our online Courses work

Classroom Based Courses

Timings: The Mailchimp course starts at 9:30am and will finish around 4:30pm with 45 mins for lunch. Timings for private courses can be arranged to suit you.

Payment: Once booked an invoice will be sent which can be paid by Credit Card, via Bank Transfer or Cheque

Lunch & Refreshments: A great lunch and plenty of tea/coffee & biscuits are provided on all Mailchimp public courses.


One-to-one and private group courses are available for Mailchimp Training from £390 + VAT (Half Day) and £590 + VAT (Full Day)

These courses are ideal if you cannot make one of the set course dates or if you already know the basics and want something more specific.

After the course, you receive the course notes, certificate and 3 months online support.

More Information can be found on the Private Course Enquiry Tab (above) or call us on 0161 226 6032 or contact us

Mailchimp Private Courses

We are happy to run private Mailchimp training online, at your offices, at our Manchester office, or at a venue to suit you.

The course content can be adapted to suit your requirements. Our trainer will contact you to discuss what you are looking to achieve and the level of prior knowledge the delegates have.

Private Mailchimp courses are ideal if you have a number of people to train, or you want a different course outline; or simply can't make the dates of the public scheduled courses.

Private classroom-based courses are available from £590 plus VAT 

Online one-to-one and group training is available from £250 + VAT (three hours) or £450 for a full day course (6 hours).

To get a quote please complete the form below or call us on 0161 226 6032

Private Mailchimp Course Enquiry

Mailchimp Course Outline

  • Email Strategy

    • Rules & Regulations Overview
    • Introduction to building effective emails
    • Scheduling
    • Content Creation
    • Subject Lines and From fields
    • Understanding Eye Flow and email structure
    • Conversion Rate Optimisation for emails
    • Tone and language
  • Audiences, Groups, Segments & Tags

    • Creating & Managing Audiences
    • Organising Audiences Data
    • Sign Up Forms
    • Groups, Segments & Tags
    • Audiences Settings
  • Templates

    • Content Manager
    • Template Styles
    • Template Builder / Editing Templates
    • Hyperlinks & Merge Tags (Incl personalisation)
    • HTML Templates
    • Preview & Testing
  • Campaigns

    • Campaign Types
    • Creating a Regular Campaign
    • A look at A/B Test Campaigns
    • A Look at Automation
    • A Look at Landing Pages
  • Reporting

    • Campaign Reports
    • MailChimp Account

Mailchimp Courses in Manchester

Our Manchester Venue:

All our public Mailchimp courses in Manchester are run from 9.30am to 4.30pm at our head office:

M Training

Greenheys Business Centre

Manchester Science Park

Pencroft Way


M15 6JJ

Public Transport/Parking:

Free visitor parking is available at car park at the front of Greenheys building.

Manchester Oxford Road Train Station - 15 min walk

Manchester Piccadilly Train Station - 30 min walk


Please let us know in advance if you have any mobility issues and will need any assistance. Disabled parking is provided.

More Information about our Manchester training courses, along with a map, can be found on our Manchester Training Page

Mailchimp Courses in Liverpool

Our Liverpool Venue:

Our public Mailchimp courses in Liverpool are usually ran at 9.30am to 4.30pm at:

Liverpool Marriott Hotel City Centre
One Queen Square
L1 1RH

venue subject to change

Public Transport/Parking:

The closest public car park is Q-Park Queens Square, which is opposite the hotel.

The venue is also only a 5 minute walk from Liverpool Lime Street Station.

More Information about our Liverpool training courses, along with a map, can be found on our Liverpool Training page

Mailchimp Courses in Leeds

Our Leeds Venue:

Our public Mailchimp courses in Leeds are usually ran 9.30am to 4.30pm at:

West One,

100 Wellington Street,



(venue subject to change)


Public Transport /Parking:

There are a few public car parks close to the venue, the nearest is Wellington Street Multi-Story Car Park.

The venue is also only a 15 minute walk from Leeds Train Station.

More Information about our Leeds training courses, along with a map, can be found on our Leeds Training page

Mailchimp Courses Online

The Online Mailchimp courses are run on Zoom.

You will be sent a link to join the training session the day before the course along with any course materials needed.

The courses run from 9:30 am to 4/4:30 pm. 

Because we limit the number of delegates to a maximum of 6 on our public courses specific timings are flexible, but generally, the day will run as follows:

9.20 am | Sign in

9.30 am | Start - First session

11.00 am | 15 min break

11.15 am |  Second session

12.30 pm  | 30 min break

1.00 pm  | Third session

2.15 pm | 15 min break

2.30 pm | Fourth session

3.50 pm | Finish & Q&A

4.30pm | End

Find out more about how our online courses work on the Online Courses Page

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