This is a one day private Advanced SEO training course. It covers more advanced features of search engine optimisation than our SEO Essentials Course, aiming to develop basic SEO knowledge further.
The course focuses on on-site technical aspects of websites and how technologies can hinder performance, as well as a better understanding of search engine algorithms we also look at off page content marketing techniques. We look at the changing landscape of search and the move to mobile first world looking at techniques and options available.
As well as techniques for Ecommerce solutions, international/Multi Language sites and best practice when conducting site migrations. Looking at the tools used for each step.
- How search engines work
- Google Algorithms
- Conducting Keyword Research
- On Site Technical
- On Page Content
- Common On Page Issues and how to resolve them
- Conducting Competitor Analysis
- Carrying Out a Backlink audit
- Review of Google Penalties and how to Resolve them
- Using Tools such as Screaming Frog and Google Tag Manager to aid SEO
- International SEO
- Common Ecommerce Issues
- Migration Best Practice
A full course outline can be found on the menu below - or you can download a PDF here (Opens in a new tab)
This course is for anyone who already has a basic knowledge of search engine optimisation and wants to further their technical knowledge.
This course is ideal if you are in marketing, a developer, or have responsibility for a website, and want to ensure you understand the essential SEO techniques used to raise the ranking of websites in Google.
If you are new to SEO you might want to take a look at our Essentials Search Engine optimisation course public course.
Our advanced SEO courses are currently only available as private & one to one courses, so that we can tailor the course to your needs & pre-existing knowledge.
The course can be held online, at your premises, our offices or a location to suit you.
Private classroom based courses start at £595+vat* (full day)
Private Online SEO courses start at 450 + VAT (full day). See below.
Our 5-star rated Advanced SEO Courses are available online as well as in Manchester, Leeds, Liverpool, and Birmingham.
Select from the tabs below to find out more:
Private Advanced SEO courses can be either be ran online, at your offices, at our Manchester office, or at a venue to suit you.
The course content can be adapted to suit your requirements.
Our trainer will contact you to discuss what you are looking to achieve and the level of prior knowledge the delegates have.
Private classroom based courses are available from £590 plus VAT
Online one-to-one and group training is available from £250 + VAT (three hours) or £450 + VAT for a full day (6 hours)
The Advanced SEO courses are usually ran from 9.30am to 4.30pm and can be held at our head office:
Greenheys Business Centre
Manchester Science Park
Free visitor parking is available at car park at the front of Greenheys building.
Manchester Oxford Road Train Station - 15 min walk
Manchester Piccadilly Train Station - 30 min walk
Please let us know in advance if you have any mobility issues and will need any assistance. Disabled parking is provided.
More Information about our Manchester training courses, along with a map, can be found on our Manchester Training Page
Our public Digital Marketing courses in Birmingham are usually ran 9.30am to 4.30pm at:
Innovation Birmingham Campus,
Parking is available at Faraday Wharf and is located on Love Lane off Holt Street. Please note that parking here is charged and subject to availability.
Both Birmingham Snow Hill and Birmingham Moor Street rail stations are situated just a short 15-minute walk away from the Innovation Birmingham Campus.
More Information about our Birmingham training courses, along with a map, can be found on our Birmingham Training page
The Online Advanced SEO courses are run on Zoom.
You will be sent a link to join the training session the day before the course along with any course materials needed.
The courses run from 9:30 am to 4/4:30 pm.
Because we limit the number of delegates to a maximum of 6 on our public courses specific timings are flexible, but generally, the day will run as follows:
9.20 am | Sign in
9.30 am | Start - First session
11.00 am | 15 min break
11.15 am | Second session
12.30 pm | 30 min break
1.00 pm | Third session
2.15 pm | 15 min break
2.30 pm | Fourth session
3.50 pm | Finish & Q&A
4.30pm | End
Find out more about how our online courses work on the Online Courses Page