The Advanced SEO Training Day was incredibly insightful and the SEO Audit & tools we went through will be instrumental for our website.
This is a one day private Advanced SEO training course. It covers more advanced features of search engine optimisation than our SEO Essentials Course, aiming to develop basic SEO knowledge further.
The course focuses on on-site technical aspects of websites and how technologies can hinder performance, as well as a better understanding of search engine algorithms we also look at off page content marketing techniques. We look at the changing landscape of search and the move to mobile first world looking at techniques and options available. As well as techniques for Ecommerce solutions, international/Multi Language sites and best practice when conducting site migrations. Looking at the tools used for each step.
Prior to the course we will conduct a full site technical audit of your website that we will use through out the course of the day.
- How search engines work
- Google Algorithms
- Conducting Keyword Research
- On Site Technical
- On Page Content
- Common On Page Issues and how to resolve them
- Conducting Competitor Analysis
- Carrying Out a Backlink audit
- Review of Google Penalties and how to Resolve them
- Using Tools such as Screaming Frog and Google Tag Manager to aid SEO
- International SEO
- Common Ecommerce Issues
- Migration Best Practice
Our advanced SEO courses are currently only available as private & one to one courses, so that we can tailor the course to your needs & pre-existing knowledge. The course can be held at your premises, our offices or a location to suit you the course price starts at £495+vat*.
This course is for anyone who already has a basic knowledge of search engine optimisation and wants to further their technical knowledge.
This course is ideal if you are in marketing, a developer, or have responsibility for a website, and want to ensure you understand the essential SEO techniques used to raise the ranking of websites in Google.
If you are new to SEO you might want to take a look at our Essentials Search Engine optimisation course public course.