Sales Training Course

Duration :1 DayCost: From: £450
Venues :Manchester | Leeds | Liverpool | Birmingham | Online

sales training course manchester

Sales Training Course

This intensive 1 day Sales Training course aims to allow delegates to focus on improving their current sales and customer service skills.

Sales Training Course Introduction

It will give you a solid understanding of the importance of professional customer care in all aspects of your telephone duties, whilst the second part of the day will focus on providing you with the correct tools and techniques to sell to customers, negotiate and gain a “win win” situation for both parties.  

Delivery of the sales training will be interactive, with ample opportunity for you to take part in your own learning experience through practical exercises, group discussions and relevant role play.

This course will give you a workable tool kit that can be used immediately after the Sales course. 

In addition to the learning, an action plan will be created at the end of the session, allowing you to create a workable document detailing your commitments to using these new sales skills in the workplace.

Sales Skills Course Outline

  • Introductions to Sales
  • Understanding the differences in words and tone
  • Improving telephone skills to deliver warm yet effective calls
  • Understanding the structured step in the sales process
  • 12 techniques for closing the sale
  • Codes of practice and other sales techniques
  • Identifying your customers & understanding their needs
  • Arranging and preparing sales appointments to effectively sell
  • Handling complaints and caring for your customers
  • Improving your listening and negotiating skills
  • Understanding the barriers to communication
  • Questioning techniques and closing the sale

For a full Course Outline click on the tab below or Click here to download a PDF  (Opens in a new tab)

Classroom & Online Sales Courses

Our 5-star rated Sales Courses are available online as well as in Manchester, Leeds, Liverpool, and Birmingham. 

See the dates below for a public course or contact us for one to one or private courses.

Who this Sales Training course is for?

This course is ideal for any member of staff whose work depends on successful telephone skills, from receptionist and administration staff to new and existing sales staff. 

The course is suitable for beginners and intermediate levels who want to maximise the impact of their telephone techniques, customer service and sales skills in work based situations. 

Why Choose M Training's Sales Training Course?

  • Run by an experienced trainer with over 10 years experience
  • This course is limited to 6 places so you are guaranteed personal support throughout the course
  • Only £295 + VAT per delegate
  • Convenient locations in central Manchester, Leeds, Liverpool, Birmingham and online
  • Course notes and support material provided
  • Lunch and refreshments provided
  • Certificate of achievement
  • 5 Star Rated in Google Reviews
  • 6 No more than 6 delegates
  • 5 star rated courses
  • Practice led learning
  • 3 month online support
  • Lunch & refreshments provided

Select from the tabs below to find out more

Sales Training Course Dates

This course is currently only available as a private course - where we will arrange the course at a date to suit you.

Filter by venue:
  • Course Dates
  • Venue
Private Course Enquiries

Online Sales Courses

Timings: The Sales online course starts at 9:30am and will finish around 4:30pm with plenty of breaks. Timings for private courses can be arranged to suit you.

Payment: Once booked an invoice will be sent which can be paid by Credit Card, via Bank Transfer, or Cheque


Our Online one-to-one and private group training in Sales are available from £250 + VAT (3 hours) or £450 + VAT (6 hours).

Key benefits:

Highly Interactive: You will see the trainer, their screen, and be able to chat/ask questions.

Ongoing Support: After the course, you receive the course notes, certificate, and 3 months of online support.

Contact us if you want to book an online Sales course

Click here for information about how our online Courses work

Classroom Based Courses

Timings: The Sales course starts at 9:30am and will finish around 4:30pm with 45 mins for lunch. Timings for private courses can be arranged to suit you.

Payment: Once booked an invoice will be sent which can be paid by Credit Card, via Bank Transfer, or Cheque

Lunch & Refreshments: A great lunch and plenty of tea/coffee & biscuits are provided on all Sales public courses


One-to-one and private group courses are available for Sales Training from £590 + VAT (Full Day)

These courses are ideal if you cannot make one of the set course dates or if you already know the basics and want something more specific.

After the course, you receive the course notes, certificate, and 3 months of online support.

More Information can be found on the Private Course Enquiry Tab (above) or call us on 0161 226 6032 or contact us

Private and One To One Sales Training Courses

One-to-one and private group Sales courses are available from £590 + VAT.

Private Online Sales Training courses are available from £250 + VAT (3 hours) or £450 + VAT (6 hours).

These courses are ideal if you cannot make one of the set course dates or if you want a different course outline/focus.

The training can be held at your premises anywhere throughout the UK or held at our training centre in Manchester. 

To enquire please complete the form below or call 0161 226 6032 to discuss your requirements.

 To get a quote please complete the form below or call us.

Private Sales Training Course Enquiry

Sales Skills Training Course Outline

  • Introduction to Sales

    • The importance of communication in today’s modern setting
    • Understand the differences between “tone” and “words”
    • Demonstrate excellent customer care - with external and internal customers.
  • Telephone Sales Skills

    • Provide telephone users skills and knowledge to utilise the telephone as an effective communication tool
    • Deliver professional yet warm telephone calls
    • Structure your phone calls
  • Structured Sales Techniques

    • Learn a structure to the steps of the sale
    • Know 12 techniques for closing the sale
    • Create a professional image of the organisation
    • Codes of Practice
    • Moments of Truth
    • Misery Moments
    • Golden Service with a Smile
  • Handling Customers

    • Demonstrate understanding of customer perceptions and how to meet customer requirements.
    • Handle objections and complaints professionally to achieve a positive outcome
    • Improving on your ability to arrange and prepare for sales appointments and to effectively sell your product/service.
    • Identifying your customers and their needs
    • Customers come in four main categories
    • Caring for your customers
  • Enhancing Your Skills

    • Barriers to Communication
    • Listening Skills
    • Features and Benefits
    • Questioning Techniques
    • Closing the Sale
    • How to deliver feedback constructively
    • Negotiation skills

Sales Courses Online

The Online Sales courses are run on Zoom.

You will be sent a link to join the training session the day before the course along with any course materials needed.

The courses run from 9:30 am to 4/4:30 pm. 

Because we limit the number of delegates to a maximum of 6 on our public courses specific timings are flexible, but generally, the day will run as follows:

9.20 am | Sign in

9.30 am | Start - First session

11.00 am | 15 min break

11.15 am |  Second session

12.30 pm  | 30 min break

1.00 pm  | Third session

2.15 pm | 15 min break

2.30 pm | Fourth session

3.50 pm | Finish & Q&A

4.30pm | End

Find out more about how our online courses work on the Online Courses Page

Sales Courses in Manchester

Our Manchester Venue:

All our Sales Courses Manchester are run from 9.30am to 4.00pm at our head office:

Greenheys Business Centre
Manchester Science Park
Pencroft Way
M15 6JJ

Public Transport/Parking:

Free visitor parking is available at car park at the front of Greenheys building.

Manchester Oxford Road Train Station - 15 min walk

Manchester Piccadilly Train Station - 30 min walk


Please let us know in advance if you have any mobility issues and will need any assistance. Disabled parking is provided.

More Information about our Manchester training courses, along with a map, can be found on our Manchester Training Page

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