After 10 years as a journalist in newspapers and the BBC, Mike moved into higher education. He taught journalism, before becoming the Head of the Journalism School at the University of Central Lancashire (UCLan) .
He launched the UK’s first journalism degree, authoring an internationally used textbook on online journalism and developing courses in China and India.
Mike now runs a successful commercial copywriting agency working with SMEs in a range of sectors: accountants, property developers, interior designers, furniture importers, business coaches, HR companies, engineers, lift manufacturers and polystyrene products, to name a few.
In addition to helping his client with their content marketing Mike has run copywriting courses for M Training for over 4 years.
Mike’s courses are very popular and his courses are rate 5 Star by delegates.