After 10 years as a journalist in newspapers and the BBC, Mike moved into higher education. He taught journalism, before becoming the Head of the Journalism School at the University of Central Lancashire (UCLan).
He launched the UK’s first journalism degree, authoring an internationally used textbook on online journalism and developing courses in China and India.
Mike now runs a successful commercial copywriting agency working with SMEs in a range of sectors: accountants, property developers, interior designers, furniture importers, business coaches, HR companies, engineers, lift manufacturers, and polystyrene products, to name a few.
In addition to helping his client with their Content Marketing, Mike has run copywriting courses for M Training for over 4 years.
Mike’s courses are very popular and his courses are rated 5 Star by delegates.