Kathryn was great at always giving examples that were real and relevant to our businesses which made visualising some of the concepts much easier. She made the course a very friendly and personable atmosphere for the training course which has made us feel more confident about asking questions about areas we weren't clear on and has given us a new understanding of how we approach social media in our business.
TikTok Marketing Course
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1 Day
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Private 121 | In House Group | Online
This 1 day TikTok Marketing Course will help you to learn how to use TikTok strategically for business. You’ll learn how to create content that connects with your audience, track results with TikTok Analytics, and build your brand authentically.
Private Course
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Small class sizes
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5 Star Rated Course
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Practical courses
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3 month support
TikTok Course Introduction
TikTok has transformed how brands connect with audiences, fast-moving, creative, and community-driven.
Our TikTok Course gives you a practical understanding of how to build a brand presence, create authentic content, and measure performance on one of the world’s most influential platforms.
Delivered as private, hands-on TikTok training, this course is designed for professionals and teams who want to use TikTok effectively for business; whether to drive awareness, engagement, or sales.
By the end of the day, you’ll know how to develop content strategies, analyse results, and confidently run campaigns that align with your marketing goals.
Learn TikTok Marketing to Grow Your Brand
TikTok isn’t just for entertainment, it’s a powerful discovery engine that shapes buying decisions and builds brand communities.
On this TikTok for Business course, you’ll learn how to design your TikTok presence from strategy to execution.
Through expert guidance and practical exercises, you’ll develop the skills to plan content, collaborate with creators, and track meaningful results using TikTok Analytics and Ads Manager.
This TikTok training is focused on real business impact; helping you create content that performs while staying true to your brand voice and audience.
TikTok Course Outline
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Introduction to TikTok
- What makes TikTok different from other social apps
- How the algorithm works and why it matters
- Key trends and audience insights you need to know
- How TikTok fits into your wider marketing strategy
Content Strategy
- Set clear goals and content pillars
- Balance trending and evergreen videos
- Create a content calendar that works for you
- Build loyal communities through engagement and collaboration
- Work with creators and influencers effectively
Measuring Success
- Key TikTok metrics explained simply
- How to use TikTok Analytics and Ads Manager data
- Building reports and dashboards that matter
- Turning insights into better creative and performance
- Setting realistic goals and tracking ROI
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Setting Up Your Business Profile
- Step-by-step account setup for businesses
- Crafting a bio, handle and links that convert
- Using TikTok’s Business Suite and creator tools
- Keeping your visuals and tone on-brand
Creating TikToks
- Brainstorm and plan strong creative ideas
- Filming basics: lighting, audio, framing and hooks
- Edit like a pro using in-app tools and trending audio
- Write captions and hashtags that get noticed
- Boost engagement with duets, stitches and interactive content
- Tips to grow faster and keep your content authentic
Hands-On Workshop
Put everything into practice.
- Build your own TikTok marketing plan
- Create content ideas and ad campaigns
- Get feedback from peers and refine your approach
- Leave with a ready-to-use action plan
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Understanding Your Audience
- Identify your target audience on TikTok
- Learn what your followers actually want to see
- Use insights to shape your content themes
- Map your TikTok content to each stage of the customer journey
Advertising on TikTok
- Overview of TikTok Ads Manager and ad types
- Setting goals, budgets and targeting options
- Designing ad creative that feels native to TikTok
- Combining organic and paid content for best results
- Real brand examples and what made them work
Why Choose M Training
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Small class sizes
We run small classes so that there is more interactivity, opportunity for questions and is more personal.
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Convenient Locations
This TikTok course can be held at our training rooms, your premises anywhere in the UK or Online
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Course Notes
Each delegate recieves detailed course notes
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Expert Trainers
Run by a highly experienced digital marketer and trainer with over 15 years experience marketing
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Follow up support
Along with the course notes, you also recieve 3 months email support for any follow up questions that you may have.
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5 Star Rated
Our courses are rated 5 stars by delegates, through post-course feedback forms, on Google and Facebook.
Learning Outcomes
By the end of this TikTok Marketing Course, you will be able to:
- Develop a clear TikTok content strategy for your business
- Create and optimise a TikTok Business profile
- Produce engaging videos that reflect your brand
- Understand TikTok Ads Manager and campaign setup
- Analyse performance using TikTok Analytics
- Use insights to refine content and increase ROI
- Confidently integrate TikTok into your wider marketing plan
Who Should Attend?
This TikTok training is ideal for marketing professionals, social media managers, and business owners who want to understand how TikTok can drive real results.
If you’re looking to learn TikTok marketing to expand your reach, build community, or grow your brand visibility, this course provides the hands-on knowledge and creative direction you need.
Benefits of a Private TikTok Course
A private TikTok for Business course ensures that your training is tailored to your brand, audience, and objectives.
Courses are delivered online or in person, either at our premises or at your location anywhere in the UK.
You’ll benefit from practical exercises, expert feedback, and real-world examples relevant to your business ensuring you leave with a clear, actionable plan for using TikTok effectively.
Course Reviews
Course Reviews
A most valuable and enjoyable course
Cliff Mensforth
Course Reviews
The course was super interesting and put together so well. I learnt so many new tools and Kathryn, my trainer, was also excellent. She put me at ease immediately and explained everything so well!
Emma Cook
Kettle DesignCourse Reviews
Enjoyed [Social Media] course. Trainer very knowledgeable and I felt comfortable asking questions.
Rachel Kippax
One Education LtdCourse Reviews
t was an enjoyable day training with Jamie. He really helped us gain a valuable insight into the different Social Media platforms and the best marketing practice for each of them. He offered a personalised example of ways to incorporate his advice into each of our different businesses. A great day and a lovely lunch too! Will definitely look to use M Training again for any other training needed. Thank You.
Tom Luetchford
Main UKCourse Reviews
I recently had the pleasure of participating in Kathryn's social media course at M Training. Her approach to teaching was refreshingly interactive as she encouraged open discussions and questions that enabled us to tailor the course to our own business needs. The course was engaging, inclusive and extremely helpful. The knowledge I have gained, and the skills developed have already made a positive impact on my professional endeavours. So, if you're looking for a comprehensive, engaging, and expert led social media training course, then I highly recommend Kathryn to you.
Angela F
Designer Media LtdCourse Reviews
I recently attended the Social Media course led by Kathryn for M Training. The course was very comprehensive, educational and also enjoyable. Kathryn has an amazing breadth of knowledge in this area and made it a fun day. I would throughly recommend this course to anyone looking to set up social media platforms or enhance their knowledge and skills.
Cathy H
British Cardiovascular SocietyCourse Reviews
The [Social Media] course was fantastic, and I've come away with some great ideas. I was very impressed with Kathryn and it was great to learn from her as she was just a fountain of knowledge and had loads of hints and tips for us! I have already used some of these hints on both my own and the company social platforms! It is also very helpful that we have been sent the slides from the presentation so I can continue to refer back to these for as long as I need.
Georgia E
Crown Rail & Environmental ServicesTikTok Course Enquiry
Classroom-based one-to-one and private group courses are available from £690 + VAT.
Online one-to-one and group training is available from £590 + VAT (six hours).
These TikTok courses are ideal if you have specific requirements.
One-to-one and private group courses can be run online, at your offices, at our Manchester office, or at a venue to suit you.
To book please complete the form below or email info@mtraining.co.uk or call 0161 226 6032 to discuss your requirements.
FAQs
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What’s the best way for businesses to start marketing on TikTok?
The fastest way is to take a TikTok for Business course that walks you through content strategy, analytics, and ad creation. It helps you avoid trial and error and start building a brand presence that fits your goals.
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Can you learn TikTok marketing without being a content creator?
Yes!
You don’t have to be a creator to succeed on TikTok. This TikTok training teaches marketing professionals how to plan, brief, and evaluate creative content, even if they’re not the ones filming it.
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How can I use TikTok to reach more customers?
TikTok’s algorithm favours engaging, relevant content. Learning how to plan campaigns, use hashtags, and analyse performance through a TikTok course can help UK businesses reach the right audiences faster.
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What are the key skills you learn in TikTok marketing training?
A professional TikTok course covers strategy, creative production, community building, advertising, and analytics.
Everything needed to run campaigns that build visibility and drive conversions.
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Is private TikTok training better than an online tutorial?
Absolutely. Private TikTok for Business training lets you apply what you learn directly to your brand, with expert guidance and feedback.
It’s a faster, more relevant way to build real marketing capability.
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Will I receive a certificate?
Yes, all participants receive an M Training certificate of completion. This can be used for CPD records or as evidence of professional development in training skills.
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Can I pay by invoice / PO?
Yes. We provide an invoice for every booking. This will be emailed to you once the booking has been made, it contains our bank details, for payment by Bank transfer, along with a link to make payment Online with a credit or debit card.
If you require to set us up as a supplier, that is fine, just let us know and we can provide you with all the information you need.
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When is the next date the course is held?
This is a private only course. As such we do not have any scheduled course dates.
Please get in touch to discuss availability info@mtraining.co.uk
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PEOPLE THAT HAVE ENJOYED OUR COURSES
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