Internal Marketing Communications Course

Duration :1 DayCost: From £550
Venues :Online, Manchester, Birmingham, London

Internal Marketing Communications: 1 day course

This course is designed for anyone in a business or organisation who wants to develop their understanding of effective internal marketing communications.

Internal Communications Course Introduction

Our Internal Marketing Communications Training is a one day course designed for people with responsibility for the internal marketing communications of their organisation but do not have any significant training or extensive expertise in this area. 

This is run as a private course for one or more delegates. 

Internal Marketing Communication Course Topics

  • What are internal communications & why to invest
  • Understanding your audience
  • Engaging your audience
  • Understanding your organisation and brand
  • Developing your values, objectives, vision and mission
  • Choosing the correct channels to use
  • Creating your internal voice
  • Creating engaging content
  • How to measure and understand the results

Download the full course outline here or see the Course Outline Tab below

Internal Communications Courses: Prices & Venues

Our Internal Marketing Communications Training Workshop can be run online, at your offices, or at our Manchester office or at our training venues in London, Birmingham, Leeds and Liverpool.

One delegate: Total cost from £590 + VAT

Two delegates: Total cost from £790 + VAT 

Three delegates: Total cost from £890 + VAT

Four delegates: Total Cost from £990+ VAT

Extra delegates: £90 plus VAT

For all course enquiries please email or call 0161 226 6032

Why Choose M Training's Internal Marketing Communications Course?

  • Run by an experienced marketer with over 25 years experience in developing communications strategies for organisation.  A Fellow of the Chartered Institute of Marketing who has worked with multinationals to small SME's
  • Training will be undertaken at your offices, online or at one of our training centres in Manchester, Leeds, Birmingham or London.
  • Course notes and support material provided
  • Ongoing mentoring available
  • Lunch and refreshments provided
  • Certificates of achievement
  • Convenient Locations
  • Tailored Course Content
  • Expert Trainers
  • Online Courses Available

Please select from the tabs below for more information

Private Internal Marketing Communications Course

We are happy to run private Internal Marketing Communications courses online, at your offices, or at our Manchester office, or at a venue to suit you.

The course content can be adapted to suit your requirements. Our trainer will contact you to discuss what you are looking to achieve and the level of prior knowledge the delegates have.

Dates and timings can also be arranged to suit you.


The cost for an online course starts at £550 + VAT

The cost for a classroom-based course starts at £590 plus VAT

To get a quote please complete the form below or call us on 0161 226 6032.

Private Internal Marketing Communications Course Enquiry

Internal Marketing Communications Course Outline

  • Introduction to Internal Marketing Communications

    • What are Internal Communications
    • Why we need to invest in them
  • Understanding Your Audience

    • Engaged staff characteristics
    • How can you get staff engaged?
    • Employee Value Proposition (EVP)
    • Audiences for internal marketing communications
    • Who's Job is it? Identifying Roles, Influencers & Ambassadors
  • Developing Your Internal Marketing

    • Understanding your organisation
    • Understanding your Brand
    • Developing your Vision & Mission
    • Developing your Internal Brand Values
    • Identifying your Internal Communications Objectives
    • Identifying the best Communication Channels to use
  • Creating and Measuring Internal Marketing

    • Creating your Internal Voice
    • Creating Engaging Content
    • Overcoming Obstacles
    • Measurement

Internal Marketing Courses in Manchester

Our Manchester Venue:

Private Internal Marketing Communications courses can be held at your offices or our Manchester training venue.

The courses run 9.30am to 4.30pm at:

Rutherford House
Manchester Science Park
Pencroft Way
M15 6SZ

Public Transport/Parking:

The closest public park is Cecil Street Car Park - 5 min walk

Manchester Oxford Road Train Station - 15 min walk

Manchester Piccadilly Train Station - 30 min walk


Please let us know in advance if you have any mobility issues and will need any assistance. Disabled parking is provided.

More Information about our Manchester training courses, along with a map, can be found on our Manchester Training Page

Internal Marketing Courses Online

The Online Internal Marketing courses are run on Zoom.

You will be sent a link to join the training session the day before the course along with any course materials needed.

The courses run from 9:30 am to 4/4:30 pm. 

Because we limit the number of delegates to a maximum of 6 on our public courses specific timings are flexible, but generally, the day will run as follows:

9.20 am | Sign in

9.30 am | Start - First session

11.00 am | 15 min break

11.15 am |  Second session

12.30 pm  | 30 min break

1.00 pm  | Third session

2.15 pm | 15 min break

2.30 pm | Fourth session

3.50 pm | Finish & Q&A

4.30pm | End

Find out more about how our online courses work on the Online Courses Page

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