Internal Marketing Communications Course

Duration :1 Day
Venues :Manchester, Leeds, Liverpool, Birmingham, London

  • 5 star rated courses
  • Practice led learning
  • 3 month online support
Internal Communications Training Course

Internal Marketing Communications: 1 day course

This course is designed for anyone in a business or organisation who wants to develop their understanding of effective internal marketing communications.

Our Internal Communications & Internal Marketing Training is a one day course designed for people with responsibility for the internal communications of their organisation but do not have any significant training or extensive expertise in this area. 

This is run as a private course for one or more delegates. 

Internal Marketing Communication Course Topics

- What are internal communications & why to invest

- Understanding your audience

- Engaging your audience

- Understanding your organisation and brand

- Developing your values, objectives, vision and mission

- Choosing the correct channels to use

- Creating your internal voice

- Creating engaging content

- How to measure and understand the results

A full course outline can be found at the bottom of this page

Why Choose M Training's Internal Marketing Communications Course?

  • Run by an experienced marketer with over 25 years experience in developing communications strategies for organisation.  A Fellow of the Chartered Institute of Marketing who has worked with multinationals to small SME's
  • Training will be undertaken at your offices or at our training venues in central Manchester, London, Birmingham, Leeds or Liverpool
  • Course notes and support material provided
  • Ongoing mentoring available
  • Lunch and refreshments provided
  • Certificates of achievement

 

Internal Communications Courses: Prices & Venues

Our Internal Marketing Communications Training Workshop can be run at your offices or at our Manchester office or at our training venues in London, Birmingham, Leeds and Liverpool.

One delegate: Total cost from £590 + VAT

Two delegates: Total cost from £790 + VAT 

Three delegates: Total cost from £890 + VAT

Four delegates: Total Cost from £990+ VAT

Extra delegates: £90 plus VAT

For all course enquiries please email info@mtraining.co.uk or call 0161 226 6032


Enquire about Internal Marketing Communications

Internal Marketing Communications Course Outline

  • Introduction to Internal Marketing Communications

    • What are Internal Communications
    • Why we need to invest in them
  • Understanding Your Audience

    • Engaged staff characteristics
    • How can you get staff engaged?
    • Employee Value Proposition (EVP)
    • Audiences for internal marketing communications
    • Who's Job is it? Identifying Roles, Influencers & Ambassadors
  • Developing Your Internal Marketing

    • Understanding your organisation
    • Understanding your Brand
    • Developing your Vision & Mission
    • Developing your Internal Brand Values
    • Identifying your Internal Communications Objectives
    • Identifying the best Communication Channels to use
  • Creating and Measuring Internal Marketing

    • Creating your Internal Voice
    • Creating Engaging Content
    • Overcoming Obstacles
    • Measurement
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