Email Marketing Training

  • Email Marketing Training

    This is a one day training course that sets out good practice in the design, writing, building and executing of successful email marketing campaigns.

  • Course: Email Marketing Training
  • Date: See bottom of page for details
  • Size: 5 delegates
  • Duration: 1 Day
  • Price: See bottom of page for details
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Email Marketing Training Course


Email Marketing Essentials Course

Email marketing is still the most effective of all the digital marketing techniques for many companies and organisations.  However, the large majority of email campaigns that are sent out are not very effective.

Email marketing offers a low cost, direct and personal way to communicate with your target audiences.  However, the emails you send must be well constructed and be engaging to maximise their potential as a marketing tool.

This course will look at how you can use email more effectively for marketing and communication purposes.

We will be using one of the largest email systems, MailChimp, to build and test an email campaign.  However, the principles are the same whatever system you use.

Email Marketing Training Course Outline

Introduction and legal requirements

How you can use email

Setting objectives and measurable targets

List building and purchase

Best practice in the use of the From field and Subject Lines

Creating a Mail Chimp Account

Setting up an email campaign

Effective copywriting for email marketing

Creating Graphics

Proofing and referencing

Sending email (The options and the benefits)

Tracking responses and measuring


Why Choose M Training's Email Marketing Training Course?

- Run by an experienced digital marketer with over 10 years experience in running email marketing campaigns for companies, agencies and organisations

- This course is limited to 5 places so you are guaranteed personal support throughout the course

- From only £265 + VAT per delegate

- Convenient location in central Manchester, Leeds, Liverpool and Birmingham.

- Course notes and support material

- 3 months online support

- Lunch and refreshments provided

- Certificate of achievement

- 5 Star Rated in Google Reviews


One to One Email Marketing Courses

One to one courses are available for email marketing at £395 + VAT.  These can be done at your offices or at our Manchester office at a date to suit you. 

Bespoke Email Marketing Courses

Bespoke courses are tailor made to your requirements and are available from £450 + VAT.

You can choose to combine Email Marketing with other areas of digital marketing, such as SEO, Adwords (PPC), Analytics and Content Management, if you wish.



Manchester Science Park | Cost per delegate £265 + VAT

Friday 19th May 2017

Tuesday 20th June 2017

Friday 7th July 2017

Tuesday 8th August 2017

Friday 1st September 2017

Leeds | Cost per delegates £295 + VAT

Tuesday 23rd May 2017

Liverpool | Cost per delegates £295 + VAT

Tuesday 23rd May 2017

Wednesday 21st June 2017

Monday 3rd July 2017

Monday 21st August 2017

Tuesday 19th September 2017

Please email for dates


To book this course please click here.  Please specify the date and location you want.

If you can't make the dates of this course, or if you want to go on this course sooner than the date advertised, we may be able to offer you a one to one course. Please email and our trainer will get back to you with some options.

Group booking discounts:

Two delegates total cost £395 + VAT

Three delegates total cost £495 + VAT

Leeds and Liverpool group discounts are £465 for two delegates and £565 for three delegates.

Can't wait for your Email Marketing Training?

Book a one to one course from £395 + VAT - to arrange a suitable date email


Download our Email Marketing Course Outline

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